Amsterdam Denim Days 2017

17 – 23 April 2017, Amsterdam will be the centre of attention for all those with an indigo heart and brings together community and consumers, addicts and aficionados, brands and buyers, to celebrate its unique denim passion. With the highest concentration of denim brands worldwide, it’s a chance for all denim lovers to join together in a series of events within the city. To share its passion, talk about innovation, education and sustainability and to celebrate all things indigo



For public: The festival to celebrate all things indigo!

Blueprint is the place for fashion forward aficionados of denim. A two day event for denim lovers, to connect denim brands & labels directly to the end consumer, thus their ultimate customer. In combination with an inspiring program with expos, music, seminars, vintage market, food & drinks, workshops and many more to explore!


For consumer: City Center programme

A special Denim Days programme carried out throughout Amsterdam, with a range of events and activities in and around the most important (denim) stores in our capital.


For professionals: Kingpins and seminars

The invite-only program of Denim Days consists of the Kingpins Show, a boutique denim sourcing show at the Gashouder with the conference concept Kingpins 2029, The Transformers at the Machinegebouw.

SEMINARS ‘Towards a brighter blue’
B2B & B2C denim seminars ‘Towards a brighter blue’.